100+ Free BCS Written Marketing Practice Questions
Prepare for the BCS Written Post-Related Marketing, Subject Code 721, Total Marks 200 exam with instant access — no signup required.
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Key Facts: BCS Written Marketing Exam
721
BPSC subject code for post-related Marketing
BPSC BCS written syllabus
200 marks
Official paper size (Part I 100 + Part II 100)
BPSC BCS written syllabus
4 hours
Duration used for BPSC 200-mark written papers; confirm the routine
BPSC sitting practice
50% aggregate
Written-stage pass on the 900-mark written exam
BPSC BCS examination page
Tk. 200 / Tk. 50
50th BCS application fee (general / reduced categories)
50th BCS circular reporting citing PSC
Descriptive
Official item type (this bank is an English MCQ study adaptation)
BPSC written syllabus
BPSC Marketing (subject 721) is a 200-mark, 4-hour descriptive written paper split 100/100 between Part I and Part II. Written qualification is 50% aggregate on the 900-mark written exam, with per-paper minima as set by BPSC. Application is Tk. 200 general / Tk. 50 reduced categories for the 50th BCS, with no separate written fee. This page offers English MCQs as a study aid, not an official-paper simulation.
Sample BCS Written Marketing Practice Questions
Try these sample questions to test your BCS Written Marketing exam readiness. Each question includes a detailed explanation. Start the interactive quiz above for the full 100+ question experience with AI tutoring.
1In the BPSC Marketing syllabus sense of core marketing concepts, marketing is best defined as the organizational process of creating, communicating, and delivering value so that the firm can:
2A Dhaka commuter needs reliable daily travel. Choosing a CNG, bus, or ride-hailing app is best classified as which core marketing distinction?
3A firm that assumes customers will not buy enough unless the company undertakes large-scale selling and promotion is practising which marketplace orientation?
4Which company orientation holds that consumers prefer products that are widely available and inexpensive, so management should concentrate on production and distribution efficiency?
5A tobacco or junk-food marketer that designs a legal offering customers want, but ignores long-run health and social costs, has failed which orientation named on the BCS syllabus?
6How does the customer concept, as listed separately from the marketing concept on the BCS syllabus, change the firm’s focus?
7Which set correctly lists the actors of the marketing microenvironment?
8Which group of forces belongs to the marketing macroenvironment on the BCS syllabus?
9A marketer tracking age structure, household size, urbanization, and occupational mix is mainly scanning which macroenvironment force?
10In Bangladesh, a packaged-food brand that redesigns labels and recipes because of labeling rules and food-safety enforcement is primarily responding to which macro force?
About the BCS Written Marketing Exam
BCS Written Post-Related Marketing (subject code 721) is a 200-mark descriptive paper for technical/professional and dual-cadre BCS applicants whose post-related subject is Marketing. Part I and Part II carry 100 marks each. The official BPSC page lists a 900-mark written stage with a 50% aggregate pass, then a viva voce (the same page still lists 200 marks with a 50% pass; news from the 47th BCS onward has reported a 100-mark viva—confirm the current circular). This free bank is an English-language MCQ study adaptation of the official syllabus—not an official translation, format simulation, or substitute for timed written answers.
Assessment
Subject code 721, 200 marks, two parts of 100 marks each. Part I: introduction and orientations; environment; STP; product, services and branding; pricing; advertising, sales promotion and public relations; channels and supply chain; marketing in Bangladesh (BSTI, EPB, EPZ, stock exchange). Part II: IMC; personal selling and direct marketing; company and marketing strategy; competitive advantage; new market offerings; global market offerings; retailing, wholesaling and market logistics. Official answers are descriptive. This page's MCQs are a free English study adaptation only.
Time Limit
4 hours
Passing Score
50% aggregate on the 900-mark written exam (BPSC page); per-paper minima also apply as set by BPSC
Exam Fee
Tk. 200 general (50th BCS); Tk. 50 for ethnic minority, persons with disabilities, and third-gender applicants; no separate written/viva fee. Confirm the current circular. (Bangladesh Public Service Commission (BPSC))
BCS Written Marketing Exam Content Outline
Part I — Orientations, environment and STP
Definition and core marketing concepts; production, product, selling, marketing, customer, and societal orientations (including Bangladesh application); micro and macro environment; segmentation, targeting, and positioning.
Part I — Product, services, branding and pricing
Product levels, classifications, mix and life cycle; service characteristics and strategies; brand-name and brand-strategy decisions; pricing approaches, new-product and mix pricing, and price-adjustment tactics.
Part I — Promotion, channels and Bangladesh marketing
Advertising, sales promotion and public relations; supply chain and value-delivery networks; vertical and horizontal systems; channel management; consumer-product problems and prospects; roles of BSTI, EPB, EPZ and the stock exchange.
Part II — IMC, selling, strategy and competition
Communication process and IMC mix; personal selling steps, CRM and direct marketing; market-oriented mission, portfolio and marketing process; competitor analysis and leader, challenger, follower and nicher strategies.
Part II — NPD, global offerings and logistics
New-product development from ideas to commercialization; consumer-adoption process; whether and how to go abroad; export, licensing, joint venture and direct investment; retailing, wholesaling and market logistics.
How to Pass the BCS Written Marketing Exam
What You Need to Know
- Passing score: 50% aggregate on the 900-mark written exam (BPSC page); per-paper minima also apply as set by BPSC
- Assessment: Subject code 721, 200 marks, two parts of 100 marks each. Part I: introduction and orientations; environment; STP; product, services and branding; pricing; advertising, sales promotion and public relations; channels and supply chain; marketing in Bangladesh (BSTI, EPB, EPZ, stock exchange). Part II: IMC; personal selling and direct marketing; company and marketing strategy; competitive advantage; new market offerings; global market offerings; retailing, wholesaling and market logistics. Official answers are descriptive. This page's MCQs are a free English study adaptation only.
- Time limit: 4 hours
- Exam fee: Tk. 200 general (50th BCS); Tk. 50 for ethnic minority, persons with disabilities, and third-gender applicants; no separate written/viva fee. Confirm the current circular.
Keys to Passing
- Work through all 100 available questions
- Review every answer and explanation
- Track weak areas and revisit them
- Use our AI tutor for tough concepts
BCS Written Marketing Study Tips from Top Performers
Frequently Asked Questions
What is BCS Written Post-Related Marketing (subject code 721)?
It is the 200-mark post-related written paper in Marketing on the official BPSC BCS written syllabus. Technical/professional cadre candidates sit a 200-mark post-related subject; dual-cadre applicants sit that paper in addition to the general written set. Marks are split Part I 100 and Part II 100.
Is the official Marketing paper multiple choice?
No. The official paper is descriptive (essays and short answers). This bank is an English-language MCQ study adaptation of the syllabus, not an official translation, format simulation, or substitute for writing practice.
What is the pass mark for the BCS written examination?
The BPSC BCS page requires a 50% aggregate on the 900-mark written examination. Per-paper minima also apply as set by BPSC. Confirm the circular for the cycle you are sitting.
How long is the Marketing written paper?
Four hours is the duration used for BPSC 200-mark written papers on this site and in longstanding BPSC sitting practice. Always confirm the current examination routine.
What is the BCS application fee?
For the 50th BCS, Tk. 200 for general candidates and Tk. 50 for ethnic minority, persons with disabilities, and third-gender applicants, paid via Teletalk. There is no separate written or viva fee. Confirm the live circular.
What does Part I of the Marketing syllabus cover?
Part I (100 marks) covers the definition and core concepts of marketing; company orientations toward the marketplace; scanning the micro and macro environment; segmenting, targeting, and positioning; product, services, and branding; pricing; advertising, sales promotion, and public relations; marketing channels and supply chain management; and marketing in Bangladesh, including BSTI, EPB, EPZ, and the stock exchange.
What does Part II of the Marketing syllabus cover?
Part II (100 marks) covers integrated marketing communications; personal selling and direct marketing; company and marketing strategy; creating competitive advantages; developing new market offerings; designing global market offerings; and managing retailing, wholesaling, and market logistics.
In what language is this practice bank?
Official BCS written papers may be answered in Bangla or English as permitted for the sitting. This bank is an original English-language MCQ study adaptation of the Marketing syllabus, not an official BPSC paper or translation.