8.4 Bodily Injury, Property Damage, and Personal/Advertising Injury
Key Takeaways
Bodily injury (BI) means physical injury, sickness, disease, or death; pure emotional or mental distress without physical harm often falls outside the BI definition.
Property damage (PD) means physical injury to tangible property (including loss of use) OR loss of use of tangible property not physically injured.
Personal and advertising injury (Coverage B of the CGL) covers offenses like libel, slander, false arrest, malicious prosecution, wrongful eviction, and copyright infringement in advertising.
CGL limits stack: a per-occurrence limit caps any single occurrence, while a general aggregate caps total payments for the policy year.
Auto liability uses split limits (e.g., 100/300/50 = $100k per person BI / $300k per accident BI / $50k PD) or a combined single limit (CSL).
Bodily Injury (BI)
The ISO CGL defines bodily injury as bodily injury, sickness, or disease sustained by a person, including death that results. The exam stresses these points:
- BI requires a physical component. Pure emotional distress or mental anguish without accompanying physical injury frequently falls outside the BI definition (some courts and endorsements expand it).
- BI must be suffered by a person (a third party), consistent with liability being third-party coverage.
Trap: A claim for purely emotional distress, humiliation, or defamation is generally NOT bodily injury. Defamation is handled under Coverage B (personal and advertising injury), not Coverage A.
Property Damage (PD)
The CGL defines property damage two ways:
- Physical injury to tangible property, including resulting loss of use of that property; and
- Loss of use of tangible property that is not physically injured.
Key exam distinctions:
- Tangible property only. The standard CGL treats electronic data as NOT tangible property, so corrupting data is not PD under the unendorsed form.
- Loss of use is covered even with no physical harm — e.g., your negligence blocks access to a neighbor's store, costing them business.
| Scenario | PD? | Why |
|---|---|---|
| You break a customer's window | Yes | Physical injury to tangible property |
| You block a loading dock, halting a tenant's shipments | Yes | Loss of use, no physical injury |
| You erase a client's database (no data endorsement) | No | Electronic data is not tangible property |
A contractor accidentally cuts a fiber line, shutting down a neighboring business for two days though nothing of theirs was physically broken. Does this fit the CGL definition of property damage?
No — there was no physical injury to the business's property
Yes — loss of use of tangible property not physically injured
No — business interruption is never property damage
Yes — but only as bodily injury
Personal and Advertising Injury (Coverage B)
The CGL's Coverage B responds to a defined list of offenses that are not BI or PD. These are intentional acts in the ordinary sense but covered because they are business torts:
- Personal injury offenses: false arrest/detention/imprisonment; malicious prosecution; wrongful eviction or wrongful entry; oral or written publication that slanders or libels a person/organization or violates privacy.
- Advertising injury offenses: libel/slander in your advertisement; misappropriation of advertising ideas; infringement of copyright, trade dress, or slogan in your advertisement.
Trap: Patent and trademark infringement are generally excluded from Coverage B. Only copyright, trade dress, and slogan infringement "in your advertisement" are covered. Watch for patent/trademark distractor answers.
CGL Limits: Per-Occurrence vs. Aggregate
The CGL stacks several limits. Knowing how they interact is a frequent exam topic.
- Each Occurrence Limit — the most paid for BI and PD from any one occurrence (combined).
- General Aggregate Limit — the most paid for ALL occurrences during the policy year (excludes products-completed operations).
- Products-Completed Operations Aggregate — a separate annual cap for products/completed-work claims.
- Personal & Advertising Injury Limit — caps Coverage B per person/organization.
Worked example: A CGL has a $1,000,000 each-occurrence limit and a $2,000,000 general aggregate. Three unrelated covered occurrences cost $800,000, $900,000, and $700,000. The insurer pays the first two in full ($1.7M), but the third is capped because only $300,000 of aggregate remains. Total paid = $2,000,000; the insured absorbs the extra $400,000.
Auto Liability Limits: Split vs. CSL
Personal and commercial auto liability is commonly written with split limits or a combined single limit (CSL).
Split limits are stated as three numbers, e.g., 100/300/50:
| Figure | Meaning |
|---|---|
| 100 | $100,000 max BI per person |
| 300 | $300,000 max BI per accident (all persons) |
| 50 | $50,000 max property damage per accident |
Worked example (100/300/50): An at-fault driver injures three people ($120k, $90k, $40k = $250k total BI) and causes $60k in PD. The insurer pays: person 1 capped at $100,000 (per-person limit), persons 2 and 3 at $90k and $40k (within limits) — BI total $230,000, under the $300,000 per-accident cap; PD capped at $50,000 of the $60,000. Total paid = $280,000; the insured owes the remaining $20k + $10k = $30,000.
A CSL (e.g., $300,000) provides one shared limit for BI and PD combined, giving more flexibility because there is no per-person sublimit.
Under a 250/500/100 split-limit auto policy, the insured injures one person whose bodily injury damages total $300,000. How much will the BI coverage pay this person?
$100,000
$250,000
$300,000
$500,000
Comparing Auto Limit Structures
Whether split limits or a CSL serves the insured better depends on how the loss falls.
- A single severe injury is better protected by a CSL or a high per-person split, because split limits cap one person regardless of an unused per-accident figure.
- Multiple smaller injuries can exhaust the per-person caps while leaving per-accident room unused — a CSL pools the money for whoever needs it.
Worked comparison: One claimant has $280,000 in BI. Under 250/500/100 the policy pays only $250,000 (per-person cap); the insured owes $30,000. Under a $300,000 CSL, the policy pays the full $280,000 because there is no per-person sublimit — the entire $300,000 is available to any combination of BI and PD.
Trap: Higher per-accident figures do NOT help a single claimant on split limits — only the first (per-person) number controls one person's recovery.
Where Coverage A and Coverage B Draw the Line
Matching a loss to the correct coverage part is a frequent scenario task. Use the injury type to route it.
| Loss | Coverage | Reason |
|---|---|---|
| Customer slips and breaks a wrist | A (BI) | Physical injury to a person |
| Forklift cracks a client's loading dock | A (PD) | Physical injury to tangible property |
| Your ad falsely disparages a competitor | B (personal & advertising injury) | Defamation in advertising |
| Security guard wrongfully detains a shopper | B (personal injury) | False imprisonment offense |
The each-occurrence limit governs Coverage A, a separate personal & advertising injury limit caps Coverage B per person, and both feed the general aggregate.
Trap: Patent and trademark infringement are NOT Coverage B offenses; only copyright, trade dress, and slogan infringement in your advertisement are covered. Pollution and "your work/your product" are common Coverage A exclusions.
Sections you finish are checked off in the contents.