CFP vs CPA
The CFP (Certified Financial Planner) and CPA (Certified Public Accountant) are two of the most prestigious credentials in financial services, but they serve fundamentally different purposes. The CFP is the gold standard for comprehensive financial planning — covering investments, retirement, insurance, tax planning, and estate planning from a client-centered advisory perspective. The CPA is the broadest credential in accounting, covering audit, tax, financial reporting, and advisory services, with the exclusive ability to perform independent audits. The CFP focuses on client relationships and holistic advice; the CPA focuses on technical accounting, compliance, and verification. Both require significant education, but their career paths diverge: CFPs build advisory practices, while CPAs advance through public accounting firms or corporate finance hierarchies.
Side-by-Side Comparison
| Feature | CFP | CPA |
|---|---|---|
| Full Name | Certified Financial Planner | Certified Public Accountant (Uniform CPA Examination) |
| Exam Cost | $925 | $1,000+ total (varies by state; typically $200-$350 per section plus application fees) |
| Passing Score | Pass/fail (scaled scoring — the CFP Board does not publish a numeric passing score) | Score of 75 (on a scale of 0-99) |
| Questions | 170 questions (multiple-choice) | Varies by section — mix of multiple-choice questions (MCQs) and task-based simulations (TBSs) |
| Time Limit | 6 hours (two 3-hour sessions with a 40-minute break) | 4 hours per section (16 hours total) |
| Study Time | 250 - 400 hours | 300 - 500 hours total (75-125 hours per section) |
| Difficulty | Challenging | Very Challenging |
| Prerequisites | Bachelor's degree (any field) from an accredited institution, completion of a CFP Board-registered education program, and 6,000 hours of professional experience in financial planning (or 4,000 hours in an apprenticeship). | 150 semester hours of college education (bachelor's degree + 30 additional credits) with specific accounting and business coursework. Requirements vary by state. |
| Exam Body | CFP Board | AICPA (administered by Prometric) |
Key Differences
- 1The CFP is a certification for financial planning issued by the CFP Board; the CPA is a state-licensed credential for accounting governed by individual state boards of accountancy.
- 2The CFP exam is a single 6-hour exam with 170 multiple-choice questions; the CPA exam has 4 sections totaling 16 hours, with both MCQs and task-based simulations.
- 3The CFP requires a bachelor's degree (any field) + CFP education program + 6,000 hours experience; the CPA requires 150 credit hours with specific accounting coursework + state experience requirements.
- 4CFP exam fee is $925; CPA exam fees total $1,000+ (varies by state), plus $1,500-$3,500 for a review course.
- 5CFP professionals focus on client-facing financial planning (investments, retirement, insurance, estate planning); CPAs focus on accounting, auditing, tax compliance, and financial reporting.
- 6Only CPAs can perform independent audits, issue audit opinions, and provide attestation services — these are legally restricted to CPAs.
- 7The CFP is governed by the CFP Board's fiduciary Standards of Professional Conduct; the CPA is governed by state boards and the AICPA Code of Professional Conduct.
- 8CFP professionals typically earn revenue through AUM fees (0.5%-1.5% of assets) or flat planning fees; CPAs earn through billable hours, salaries, and partner profit-sharing.
- 9CFP certification requires 30 hours of continuing education every 2 years; CPA licensure requires approximately 40 hours of CPE annually (varies by state).
- 10The CFP is a national certification (same standards everywhere); the CPA is state-licensed with requirements that vary significantly by state.
What Each Exam Allows You To Do
CFP
- Provide comprehensive financial planning services covering investments, retirement, insurance, tax, and estate planning
- Develop and implement holistic financial plans for individuals and families
- Work as a financial advisor at RIAs, wirehouses, broker-dealers, or independent practices
- Provide fee-only or fee-based financial advice as a fiduciary
- Specialize in retirement planning, estate planning, tax planning, or investment management
- Build a client-facing advisory practice with recurring revenue from AUM or financial planning fees
CPA
- Perform independent audits of public and private companies — a service only CPAs can legally provide
- Prepare, sign, and file tax returns for individuals, businesses, estates, and trusts
- Represent clients before the IRS with unlimited rights (same as EAs and attorneys)
- Provide attestation services (audits, reviews, compilations) required by lenders, investors, and regulators
- Work in public accounting (Big 4, national, regional, and local firms) in audit, tax, and advisory
- Serve as CFO, controller, or VP of finance in corporations — the CPA is often required for senior finance roles
- Provide management advisory services, forensic accounting, and business valuation
Who Should Take Each Exam?
Take the CFP if you...
- →Professionals pursuing a career in comprehensive financial planning
- →Financial advisors who want the most recognized planning credential
- →Wealth management professionals at RIAs, wirehouses, and advisory firms
- →Career changers with a bachelor's degree entering financial planning
- →Insurance or investment professionals expanding into holistic planning
- →Anyone committed to fiduciary, client-first financial advice
Take the CPA if you...
- →Accounting majors and graduates pursuing careers in public accounting
- →Anyone wanting to work at Big 4 firms (Deloitte, PwC, EY, KPMG)
- →Professionals targeting CFO, controller, or senior finance leadership roles
- →Those who want to perform audits — only CPAs can sign audit opinions
- →Tax professionals who also want audit and advisory career options
- →Anyone seeking the most broadly recognized credential in accounting and finance
Which Should You Take First?
Choose based on your career vision. If you want to be a financial advisor helping clients with comprehensive planning — investments, retirement, insurance, and estate planning — pursue the CFP. If you want to work in accounting, auditing, or corporate finance, pursue the CPA. These credentials are not substitutes for each other; they serve different professional roles. However, if you plan to pursue both (an increasingly popular combination), the order depends on your educational background: if you have 150 credit hours with accounting coursework, start with the CPA while the material is fresh. If you have a bachelor's degree without extensive accounting coursework, start with the CFP and add the CPA later. Many financial planners find that starting with the CPA provides a strong technical foundation that enhances their subsequent CFP studies.
At a Glance: CFP vs CPA
Exam Cost
$925
CFP
$1,000+
CPA
Total Exam Time
6 hours
CFP
16 hours (4 sections)
CPA
Education Required
Bachelor's degree
CFP
150 credit hours
CPA
Pass Rate
~64-67%
CFP
~50-55% per section
CPA
Median Salary
$95,000-$120,000+
CFP
$78,000-$100,000+
CPA
Scope of Practice
Financial planning
CFP
Accounting, audit, tax
CPA
Career Flexibility
Advisory-focused
CFP
Broadest in accounting
CPA
CFP
Professionals pursuing comprehensive financial planning careers, wealth management, and client-facing advisory roles where the relationship and holistic advice are the primary value proposition
CPA
Accounting professionals seeking the broadest credential in public accounting, those who want to perform audits, and anyone pursuing careers at Big 4 firms or in corporate finance leadership
Key Facts: CFP vs CPA
- 1The CFP (Certified Financial Planner) is a comprehensive financial planning certification issued by the CFP Board, while the CPA (Certified Public Accountant) is a state-licensed accounting credential governed by individual state boards.
- 2The CFP exam costs $925 and consists of 170 multiple-choice questions over 6 hours; the CPA exam costs $1,000+ and consists of 4 sections totaling 16 hours with both MCQs and task-based simulations.
- 3The CFP requires a bachelor's degree (any field), a CFP Board-registered education program, and 6,000 hours of experience. The CPA requires 150 credit hours with specific accounting coursework.
- 4CFP pass rates average 64-67%, while CPA pass rates average 50-55% per section, making the CPA exam statistically harder.
- 5CFP professionals earn a median of $95,000-$120,000+ with top earners at $200,000-$500,000+. CPAs earn a median of $78,000-$100,000+ with Big 4 partners earning $300,000-$1,000,000+.
- 6Only CPAs can perform independent audits and issue audit opinions — a service legally restricted to licensed CPAs. CFP professionals cannot provide attestation services.
- 7BLS projects 13% growth for personal financial advisors and 6% growth for accountants and auditors through 2033.
- 8The CFP + CPA dual credential is widely considered the most powerful combination in financial services, enabling comprehensive planning plus technical accounting and audit capabilities.
- 9CFP professionals primarily earn through AUM fees (0.5%-1.5% of assets managed) or flat planning fees, while CPAs earn through billable hours, salaries, and partner profit-sharing.
- 10Over 40% of current CFP professionals are over age 55, and accounting graduates have declined 17% since 2016 — both professions face significant demographic transitions creating opportunities for new entrants.
Why This Comparison Matters
Gold Standard
CFP: Planning Credential
The CFP is the most recognized credential for financial planning — required or preferred by virtually every advisory firm, RIA, and wirehouse for client-facing financial planning roles.
Broadest Scope
CPA: Accounting Credential
The CPA is the only credential that allows you to perform independent audits, issue audit opinions, and sign SEC filings — making it essential for public accounting and corporate finance leadership.
$95K-$120K+
CFP Earning Power
CFP professionals earn $95,000-$120,000+ median, with RIA owners and senior advisors managing large AUM books earning $200,000-$500,000+ through recurring advisory fees.
13% Growth
Financial Advisor Demand
BLS projects 13% growth for personal financial advisors through 2033, driven by retirement planning needs, aging demographics, and increasing demand for fiduciary financial advice.
The CFP vs CPA comparison represents one of the most important career decisions in financial services. While both credentials command respect and high earning potential, they lead to very different professional lives and serve different client needs.
The CFP is fundamentally a relationship and advice credential. CFP professionals spend their days meeting with clients, understanding their life goals, and crafting comprehensive plans that integrate investments, retirement, insurance, tax planning, and estate strategies. The value proposition is holistic advice and an ongoing advisory relationship. The business model rewards building deep client relationships and growing assets under management.
The CPA is fundamentally a technical and compliance credential. CPAs spend their days analyzing financial data, ensuring regulatory compliance, and providing assurance that financial statements are accurate. While CPAs can and do provide advisory services (especially in tax), the credential's unique value is the exclusive right to perform audits and attestation services. The business model in public accounting rewards technical expertise, billable hours, and advancement through a structured hierarchy.
What Each Exam Covers
CFP Exam Topics
Pass Rate: ~64-67% (CFP Board data, 2023-2024)
CPA Exam Topics
Pass Rate: ~50-55% per section (AICPA data, 2023-2024; cumulative pass rate for all four sections is significantly lower)
Salary & Income Comparison
Certified Financial Planner
$95,000
Median Annual Salary
Range: $60,000 - $200,000+
BLS (SOC 13-2052, Personal Financial Advisors), CFP Board surveys, 2024
CFP professionals' earnings vary significantly by practice model. Salaried advisors at wirehouses earn $80,000-$150,000+ with bonuses. Independent RIA owners managing $50M+ AUM can earn $200,000-$500,000+. Fee-only planners charge $2,000-$10,000+ per plan or 0.5%-1.5% AUM. Top CFP professionals who build large practices with recurring AUM revenue regularly earn $300,000-$1,000,000+.
Certified Public Accountant
$79,880
Median Annual Salary
Range: $50,440 - $132,690+
BLS Occupational Employment Statistics, May 2024 (SOC 13-2011, Accountants and Auditors)
CPA salaries vary dramatically by career path. Staff accountants at Big 4 firms start at $60,000-$75,000, seniors earn $75,000-$95,000, managers $100,000-$140,000, senior managers $130,000-$180,000, and partners $300,000-$1,000,000+. In corporate finance, controllers earn $130,000-$200,000, VPs of finance $175,000-$275,000, and CFOs $200,000-$500,000+ (more at public companies).
| Commission Detail | CPA |
|---|---|
| First-Year Commission | N/A — CPAs are salaried or earn based on billable hours |
| Renewal Commission | N/A |
| Income Model | CPA compensation follows a billable-hours and advancement model in public accounting: staff bill at $100-$200/hour, managers at $200-$350/hour, and partners at $400-$700/hour. Partner compensation is tied to firm revenue, client origination, and book of business. In corporate roles, CPAs earn base salary plus performance bonuses (10-25% of base). |
CFP and CPA salaries reflect fundamentally different compensation structures. CFP professionals benefit from AUM-based revenue — charging 0.5%-1.5% annually on assets managed — which compounds as client assets grow. A CFP managing $50M in client assets at 1% earns $500,000 in recurring gross revenue. This scalable model means top CFP professionals can build practices generating $1M+ in annual revenue.
CPA compensation follows a more traditional billable-hours and advancement model. In public accounting, the path is staff ($60,000-$75,000) → senior ($75,000-$95,000) → manager ($100,000-$140,000) → senior manager ($130,000-$180,000) → partner ($300,000-$1,000,000+). In corporate finance, CPAs advance from staff accountant to controller ($130,000-$200,000) to CFO ($200,000-$500,000+).
At the median level, CFP professionals earn slightly more ($95,000-$120,000 vs $78,000-$100,000+). But at the top, both credentials can generate exceptional income — it depends more on the individual's business development skills, specialization, and career trajectory than the credential itself. CPA partners at major firms and CFP professionals with large AUM practices both commonly earn $300,000-$1,000,000+.
Total Cost to Get Licensed
| Expense | CFP | CPA |
|---|---|---|
| Pre-Licensing Education | $3,000 - $10,000 (CFP Board-registered education program: Dalton $4,000-$7,000, Kaplan $3,000-$5,000, College for Financial Planning $3,000-$6,000) + $500-$1,500 for exam review course | $1,500 - $3,500 (CPA review course) + cost of 150 credit hours if not already completed ($5,000-$30,000+ for additional coursework) |
| Exam Fee | $925 (CFP Board exam fee) | $800 - $1,400 (varies by state; typically $200-$350 per section x 4 sections plus application fee) |
| License Fee | $325 (initial CFP certification fee) + $455 annual renewal | $50 - $300 (initial license fee, varies by state) + $50-$250 annual renewal |
| Background Check | $0 (ethics declaration and background check included in application) | $0 - $100 (fingerprinting/background check required by some states) |
| Total Investment | $4,750 - $12,500 (education program + review course + exam + certification fees) | $2,400 - $5,300 (exam fees + review course + licensing — excluding additional college credits if needed) |
A Day in the Life
CFP Professional
A CFP professional at a boutique RIA starts her day at 8:30 AM reviewing client portfolios and rebalancing alerts. At 9:00 AM, she meets with a couple in their early 60s for a retirement readiness review — running Monte Carlo simulations, discussing Social Security claiming strategies, analyzing Medicare supplemental insurance options, and reviewing their estate documents. At 10:30 AM, she drafts a comprehensive financial plan for a tech executive with concentrated stock options, incorporating a diversification strategy, tax-loss harvesting, and charitable giving through a donor-advised fund. Over lunch, she attends a webinar on the latest changes to required minimum distribution rules. At 1:30 PM, she onboards a new client — gathering financial data, discussing goals and risk tolerance, and outlining the planning engagement. At 3:00 PM, she reviews model portfolio performance with the firm's investment committee. She ends the day preparing for a prospect meeting, researching the potential client's likely financial planning needs based on their initial questionnaire.
CPA Professional
A CPA and audit manager at a regional firm starts her day at 7:45 AM reviewing workpapers from staff accountants on a manufacturing client audit. At 9:00 AM, she joins a planning meeting for a new audit engagement with a $50M technology company preparing for its first external audit. She assigns sections, discusses materiality thresholds, and identifies key risk areas. At 10:30 AM, she reviews a complex revenue recognition issue under ASC 606 for a SaaS client and drafts a technical memo. After lunch, she switches to tax: reviewing a high-net-worth individual return with rental properties, K-1 income, and qualified opportunity zone investments. At 2:30 PM, she consults with a client considering an S-election for their LLC, analyzing the tax implications and reasonable compensation requirements. At 4:00 PM, she meets with the partner on a review engagement to discuss financial statement presentation issues. She ends the day mentoring a first-year staff accountant on internal control documentation.
Career Paths & Progression
CFP Career Path
0-2 years
Paraplanner / Associate Advisor
$50K-$65K
2-5 years
Financial Planner (CFP)
$75K-$100K
5-10 years
Senior Financial Advisor / Lead Planner
$120K-$200K
10+ years
Partner / RIA Owner / Managing Director
$200K-$500K+
CPA Career Path
0-2 years
Staff Accountant (Big 4 / Regional Firm)
$60K-$75K
2-4 years
Senior Associate / Supervisor
$75K-$95K
4-8 years
Manager / Senior Manager
$100K-$180K
8+ years
Partner / CFO / Controller
$200K-$500K+
Getting Both the CFP and CPA — The Ultimate Financial Services Combination
Benefits
- +The CFP + CPA combination is widely regarded as the most powerful dual credential in financial services — signaling mastery of both financial planning and technical accounting
- +CPAs with CFP certification can offer comprehensive financial planning AND tax compliance, audit, and accounting services under one roof — a true "one-stop shop" for affluent clients
- +CFP professionals with CPAs can prepare tax returns, sign audit opinions, and provide attestation services that CFP-only advisors cannot — creating additional revenue streams
- +The CPA's tax expertise dramatically strengthens the CFP's tax planning domain, and the CFP's planning framework gives CPAs a structured approach to holistic client advisory
- +Dual-credentialed professionals are extremely attractive to employers: wealth management firms, family offices, and multi-family offices actively seek professionals with both designations
- +The combination supports premium pricing: clients willingly pay higher fees for advisors who can seamlessly integrate tax strategy into financial planning
Considerations
- !Maintaining both requires substantial continuing education: 30 hours every 2 years for CFP plus approximately 40 hours annually for CPA (varies by state)
- !The combined education requirements are significant: 150 credit hours with accounting coursework (CPA) plus a CFP Board-registered education program plus 6,000 hours of experience (CFP)
- !Total cost for both credentials can reach $10,000-$20,000+ including education programs, review courses, and exam fees
- !Building and maintaining expertise in both comprehensive financial planning and technical accounting requires ongoing commitment to professional development in two demanding fields
- !The combined timeline is typically 4-7 years from start to holding both credentials
The Verdict: The CFP + CPA combination is the gold standard for financial professionals who want maximum career flexibility and the ability to serve affluent clients comprehensively. The most efficient path: earn the CPA first while your accounting coursework is fresh, gain experience in a tax or advisory role, then add the CFP to transition into or expand into financial planning. Alternatively, if you are already a practicing CFP, adding the CPA (especially if you focus on the TCP discipline section) strengthens your tax capabilities and opens doors to audit and attestation services. Either way, the dual credential commands premium compensation and positions you for leadership roles at wealth management firms, family offices, and your own practice.
Job Outlook & Industry Trends
13% (2023-2033, BLS — for personal financial advisors)
CFP Job Growth (2024-2034)
6% (2023-2033, BLS — for accountants and auditors)
CPA Job Growth (2024-2034)
The BLS projects 13% growth for personal financial advisors through 2033, compared to 6% for accountants and auditors. Financial planning demand is driven by an aging population needing retirement planning, increasing financial product complexity, and the growing shift toward fiduciary advice. The accounting profession faces a well-documented talent shortage: accounting graduates have declined 17% since 2016, creating unprecedented demand for CPAs. Both professions benefit from favorable demographics — baby boomers retiring both as clients (creating planning demand) and as practitioners (creating job openings). The convergence of financial planning and accounting is a growing trend, with firms increasingly seeking professionals who can bridge both disciplines.
Frequently Asked Questions
QIs the CFP or CPA more prestigious?
Both are highly prestigious within their respective domains. The CPA is the gold standard in accounting and is arguably the most broadly recognized professional credential in business. The CFP is the gold standard for financial planning and is the most recognized credential for client-facing financial advisors. The "more prestigious" credential depends on context: in a public accounting firm, the CPA carries more weight; at a wealth management firm, the CFP is more valued. Both require rigorous exams, education, experience, and ongoing ethical standards.
QShould I get a CFP or CPA first?
If you have an accounting degree with 150 credit hours, start with the CPA while the material is fresh — the 18-month testing window creates urgency. If you have a bachelor's degree in another field and want to enter financial planning, start with the CFP. If you plan to get both, the CPA-first path is often more efficient because: (1) the CPA's tax knowledge strengthens your CFP tax planning domain, (2) the CPA's education requirements are more prescriptive and harder to satisfy later, and (3) the CPA provides a strong technical foundation for the holistic planning approach of the CFP.
QCan a CPA do financial planning without a CFP?
Yes, CPAs can provide financial planning services without the CFP designation. There is no legal requirement to hold a CFP to offer financial advice (though securities-related advice may require FINRA registrations). However, the CFP is increasingly expected by clients and employers for professionals marketing themselves as financial planners. Many CPAs who provide planning services add the CFP to gain credibility, access to the CFP marks, and the structured planning framework. The PFS (Personal Financial Specialist) credential from the AICPA is an alternative for CPAs who want a planning credential without the full CFP process.
QWhich exam is harder — the CFP or CPA?
The CPA exam is harder by most objective measures. CPA pass rates average 50-55% per section vs 64-67% for the CFP. The CPA requires 300-500 hours of study (16 hours of testing across 4 sections) vs 250-400 hours for the CFP (6 hours of testing). The CPA also includes complex task-based simulations, while the CFP is entirely multiple-choice. However, the CFP exam's difficulty lies in its breadth (8 knowledge domains) and the need to integrate knowledge across domains in case-study questions. Both exams are challenging — the CPA is harder technically, while the CFP requires broader integration skills.
QHow much does a CFP make compared to a CPA?
At the median level, CFP professionals earn slightly more ($95,000-$120,000+ vs $78,000-$100,000+). However, top earners in both professions can earn comparable amounts: CFP professionals with large AUM practices earn $200,000-$500,000+, while CPA partners at major firms earn $300,000-$1,000,000+. The key difference is the revenue model: CFPs typically earn through AUM fees (which compound as assets grow), while CPAs earn through billable hours and advancement. Both credentials provide paths to $200,000+ income for high performers.
QCan I get both the CFP and CPA?
Yes, and this combination is increasingly popular. The CFP + CPA is considered the most powerful dual credential in financial services because it combines comprehensive planning expertise with technical accounting and audit capabilities. Many financial planners at wealth management firms, family offices, and independent RIAs hold both. The main challenges are meeting the education requirements for both (150 credit hours for CPA + CFP education program) and maintaining dual continuing education. The combined timeline is typically 4-7 years from start to holding both credentials.
QDo I need the CFP to be a financial advisor?
No, the CFP is not legally required to be a financial advisor. You can provide financial advice with FINRA registrations (Series 7, Series 65, Series 66) or as an insurance-licensed professional. However, the CFP is increasingly the industry standard — most RIAs, wirehouses, and broker-dealers prefer or require the CFP for financial planning roles. Without the CFP, you may face limitations in advancement and credibility. The CFP Board reports that 85,000+ professionals hold the certification, and the designation carries significant weight with clients who are comparing advisors.
QIs a CPA useful in financial planning?
Extremely useful. CPAs bring strong tax expertise, analytical skills, and financial statement literacy that are directly relevant to financial planning. Tax planning is a core domain of the CFP exam (14%) and integrates into retirement, investment, and estate planning. Many of the top financial planning firms specifically recruit CPAs because their technical background enhances the quality of financial plans. A CPA who adds the CFP credential is often viewed as having both the technical depth and the holistic planning framework to serve affluent clients comprehensively.
QWhat are the education requirements for CFP vs CPA?
The CFP requires: (1) a bachelor's degree in any field from an accredited institution, and (2) completion of a CFP Board-registered education program covering the 8 principal knowledge domains (typically 6-18 months, $3,000-$10,000). The CPA requires: (1) 150 semester hours of college education (a standard bachelor's degree is 120 credits, so most candidates need 30 additional credits), and (2) specific accounting and business coursework (varies by state). The CPA education requirement is more prescriptive (specific coursework required) and more expensive if you need additional credits.
QWhich credential leads to a better work-life balance?
Generally, the CFP career path offers more schedule flexibility, particularly for independent advisors who control their own calendar. CFP professionals typically work standard business hours with some evening client meetings. CPAs in public accounting face demanding seasonal schedules: busy season (January-April for tax, year-end for audit) often involves 55-70+ hour weeks. However, CPAs in corporate roles (controller, CFO) typically have more predictable schedules. The best work-life balance in either profession comes with experience, seniority, and practice ownership — both credentials eventually offer flexibility for those who build their careers strategically.
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