2.1 South Carolina Agency Relationships

Key Takeaways

  • South Carolina recognizes transaction brokerage (the default), single agency, designated agency, and dual agency under S.C. Code 40-57-350
  • No agency relationship exists unless the consumer and brokerage firm agree to it IN WRITING; until then the consumer is a customer
  • At first substantive contact the firm is presumed to be a transaction broker (customer service, no representation)
  • Designated agency lets the broker-in-charge assign different associated licensees to fully represent the buyer and the seller in one in-house transaction
  • Clients receive fiduciary duties (loyalty, confidentiality, advocacy); customers receive only honesty, accounting, and presentation of all offers
Last updated: June 2026

The Statutory Framework: S.C. Code 40-57-350

South Carolina abandoned common-law agency presumptions and replaced them with statutory brokerage relationships defined in S.C. Code Section 40-57-350. The single most tested rule: no agency relationship exists between a consumer and a brokerage firm unless both agree to it IN WRITING. Until that written agreement is signed, the consumer is a customer, and the firm is presumed to be acting as a transaction broker.

This is the trap most candidates miss. A buyer who tours ten houses with the same licensee, texts daily, and trusts that licensee completely is still a customer with no representation if nothing was signed. Verbal promises and a friendly relationship do not create agency in South Carolina.

Client vs. Customer: The Core Distinction

AttributeClientCustomer
Written agreement?Yes (agency agreement signed)No
RepresentationFull fiduciary representationNone
LoyaltyUndivided to the clientOwed to no party
ConfidentialityProtected (price, motivation)Not protected
Advice/advocacyAgent advocates for clientAgent gives facts only
Default at first contactNoYes (presumed)

Worked scenario: A seller tells the listing agent, "I'll take $290,000 but listed at $315,000." If the seller is a client, that bottom line is confidential and cannot be revealed. If a buyer working as a customer asks the same licensee, "What will they really accept?", the licensee may share what the seller has authorized but must not invent advocacy that does not exist.

The Four Brokerage Relationships

1. Transaction Brokerage (the Default)

A transaction broker provides customer service to a buyer, seller, or both without representing either party. At first substantive contact, South Carolina law presumes the firm is a transaction broker. The transaction broker:

  • Does NOT advocate for or owe loyalty to either side
  • Owes honesty, accurate disclosure of known material facts, accounting of funds, and timely presentation of all written offers
  • Keeps neither party's negotiating position confidential beyond what the law requires

2. Single Agency

A single agent represents exactly one party and owes that party full fiduciary duties, commonly memorized with the acronym OLD CAR: Obedience, Loyalty, Disclosure, Confidentiality, Accounting, and Reasonable care/diligence.

Single AgentRepresentsDoes Not Represent
Seller's agent (listing)The sellerThe buyer (a customer)
Buyer's agentThe buyerThe seller (a customer)

3. Designated Agency

Designated agency is the South Carolina solution to in-house transactions where one firm has both the listing client and the buyer client. The broker-in-charge (BIC) designates one associated licensee to represent the seller and a different associated licensee to represent the buyer. Each designated agent owes full fiduciary duties (the complete OLD CAR set) to their own client and may fully advocate for that client.

Designated Agency FeatureRule
Who appoints designated agentsThe broker-in-charge
Advocacy levelFULL advocacy by each designated agent
Confidentiality wallDesignated agents may NOT share client confidences with each other
BIC's statusThe BIC becomes a disclosed dual agent for both clients
Consent requiredWritten informed consent; buyer signs before writing an offer, seller before signing the agreement

Key trap: Designated agency is not dual agency at the agent level. The two designated agents each fully represent their client; only the BIC (and the firm) sit in the neutral dual-agent position above them.

4. Dual Agency

Dual agency occurs when the same licensee, or the same firm without separate designated agents, represents both buyer and seller. Because one person cannot fully advocate for two opposing parties, dual agency drops to limited representation:

Dual Agency RequirementDetail
Written consentBOTH parties must consent in writing before the dual relationship begins
ConfidentialityCannot reveal one party's bottom-line price or motivation to the other
AdvocacyCannot advocate price or terms for either side against the other
NeutralityMust treat both parties honestly and fairly

Worked scenario: A licensee has a signed buyer-agency agreement with Mr. Lee and the same licensee's own listing is the house Mr. Lee wants. To proceed, the licensee must obtain written dual-agency consent from both the seller and Mr. Lee. Once a dual agent, the licensee cannot tell Mr. Lee the seller is desperate, nor tell the seller that Mr. Lee is pre-approved for far more.

Duties Owed to ALL Parties (Clients AND Customers)

Regardless of relationship, every South Carolina licensee owes a baseline set of duties:

  • Present all written offers and counteroffers promptly
  • Account for all money and property received (escrow/trust handling)
  • Disclose known material adverse facts about the property
  • Treat all parties honestly and provide accurate information
  • Explain the scope of services and the brokerage relationship

Exam tip: Negotiating the best price, keeping a party's information confidential, and giving advice are CLIENT-only duties. Honesty, accounting, and presenting all offers are owed to EVERYONE.

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South Carolina Agency Relationships
Test Your Knowledge

A buyer has spent three weekends touring homes with the same licensee but has never signed anything. Under South Carolina law, what is the buyer's status?

A
B
C
D
Test Your Knowledge

In a South Carolina designated-agency transaction, what is the role of the broker-in-charge?

A
B
C
D
Test Your Knowledge

Which duty does a South Carolina licensee owe to a CUSTOMER as well as a client?

A
B
C
D