6.3 Duty Manager & Server Responsibilities

Key Takeaways

  • The duty manager is the on-site legal controller — responsibility for the premises devolves to them during their shift, and they must refuse unlawful service even under commercial pressure
  • Staff must be trained and supported; ServeWise is the free HPA/Te Whatu Ora e-learning tool covering the Act, intoxication, minors, server intervention and host responsibility, and takes about one hour to complete
  • The establishment must comply not only with the Sale and Supply of Alcohol Act 2012 but also with the Health and Safety at Work Act 2015, the Fire and Emergency New Zealand Act 2017, and the Building Act 2004
  • Section 237 bans irresponsible promotions including encouraging excessive consumption, advertising free alcohol outside permitted exceptions, promoting 25%+ discounts visible/audible from outside, and any promotion with special appeal to minors
  • The duty manager owes duties to self, staff, the establishment, the customer, and the community — and must keep an incident logbook, display required signage, and maintain host responsibility policy compliance
Last updated: August 2026

Why This Topic Matters

US 16705 Performance Criterion 2.3 requires a duty manager to demonstrate knowledge of their responsibilities in relation to self, staff, the establishment, the customer, the community, and the advertising and promotion of alcohol. The exam frames these as six distinct duty-bearers, and a high-quality answer addresses each in turn.

Responsibility to Self

The duty manager is personally legally accountable for what happens on shift. Responsibilities to self include:

  • Maintain competence — keep the LCQ current; refresh knowledge of the Act and host responsibility policy
  • Protect your certificate — a single negative holding stays on your record for the 3-year escalation window (ss288-290)
  • Act lawfully — refuse unlawful service even under pressure from the licensee, the customer, or the till
  • Refuse unlawful service — saying "no" to a s239, s248 or s253 breach is the duty manager's core job

Responsibility to Staff

The duty manager cannot be everywhere on the floor. Responsibilities to staff include:

  • Train — use ServeWise, the free HPA/Te Whatu Ora e-learning tool (about one hour, at servewise.alcohol.org.nz), covering the Act, intoxication, minors, server intervention and host responsibility; tailor to on-licence or off-licence scenarios
  • Brief on the host responsibility policy — every shift, every new starter
  • Empower to refuse service — staff must know the manager will back a refusal made in good faith
  • Protect from abuse and violence — the manager handles aggressive patrons, not the barista
  • Debrief incidents — log every refusal, ejection, and police interaction in the incident logbook

Responsibility to the Establishment

The duty manager runs the premises on behalf of the licensee. Responsibilities include:

  • Ensure licence conditions are met — trading hours, designated areas, signage (e.g. "Intoxicated persons will not be served", the purchase-age notice)
  • Implement the host responsibility policy — food availability, low-alcohol and non-alcoholic options, water freely available, safe transport information
  • Maintain the incident logbook — contemporaneous records protect the manager in any ARLA hearing
  • Comply with other legislation:
    • Health and Safety at Work Act 2015 (HSWA) — provide a safe workplace for staff and patrons
    • Fire and Emergency New Zealand Act 2017 (FENZ Act) — maintain fire safety, evacuation procedures, and means of escape
    • Building Act 2004 — comply with the building's fire report, occupancy limits, and facilities

Responsibility to the Customer

  • Safe service — pace service, monitor consumption, prevent intoxication before it starts
  • Refuse unlawful service — to minors (s239), to intoxicated persons (s248), to disorderly persons (s253)
  • Arrange safe transport — taxi, ride-share, designated driver, public transport information
  • Offer water, food, and low/non-alcohol options — the host responsibility core

Responsibility to the Community

The object of the Act (s4) is that alcohol is sold, supplied and consumed safely and responsibly, and that harm from excessive or inappropriate consumption is minimised. The duty manager delivers this object by:

  • Minimising harm — noise, disorder, drink-driving, ED admissions
  • Cooperating with police, the licensing inspector, and Medical Officer of Health — these are the three agencies with statutory inspection powers
  • Upholding the Act's object — every shift, every decision

Advertising and Promotion of Alcohol — s237

Section 237 is the key provision on irresponsible promotions. A person commits an offence if, in the course of carrying on a business, they do any of the following:

s237(1) limbWhat is banned
(a) Excessive consumptionAnything that encourages, or is likely to encourage, people to consume alcohol to an excessive extent (on or off premises)
(b) 25%+ discount ads off-premisesPromoting or advertising discounts in a way that suggests the price is 25% or more below the ordinary selling price, outside licensed premises or endorsed off-licence catalogues
(c) 25%+ discount visible from outsideHolding a 25%+ discount promotion on licensed premises that can be seen or heard from outside
(d) Free alcoholPromoting or advertising alcohol that is free of charge (with limited exceptions for sampling on off-licensed premises)
(e) Conditional offersOffering goods, services or prizes on the condition that alcohol is purchased (outside licensed premises)
(f) Appeal to minorsPromoting or advertising alcohol aimed at, or with special appeal to, minors

Penalties (s237(3))

  • Licensee: fine up to $10,000 and/or 7-day licence suspension
  • Any other person: fine up to $10,000

Exam trap: "Happy hour" discounts are not automatically banned, but a happy hour that promotes a 25% or more discount in a way audible or visible from outside the premises is banned under s237(1)(c). "Bottomless brunches" and "all you can drink for $X" may breach s237(1)(a) (encouraging excessive consumption). Offering alcohol as a prize in gambling is separately banned under the Gambling (Prohibited Property) Regulations 2005.

Accountability — The On-Site Legal Controller

During a duty manager's shift, responsibility devolves to them. The licensee may be off-site; the police, inspector and ARLA will look to the duty manager. The duty manager's name must be displayed on the premises, and they must be present and readily identifiable. If the duty manager leaves, they must hand over to another manager or temporarily close the premises — they cannot simply walk out and leave staff unsupervised.

Realistic Scenario

A licensee wants to run a "$5 jugs all night" promotion visible on a sandwich board on the footpath. The duty manager must refuse: the price is more than 25% below the ordinary selling price and the promotion is visible from outside the premises, breaching s237(1)(b) and (c). Even though the licensee wants the revenue, the duty manager's responsibility to self (protect the certificate), to the establishment (avoid a 7-day suspension and a negative holding), and to the community (minimise harm) all point the same way — the promotion does not run.

Test Your Knowledge

Which of the following best describes ServeWise in the New Zealand alcohol service context?

A
B
C
D
Test Your Knowledge

A bar runs a "happy hour" promotion offering 30% off all beer, advertised on a sandwich board on the footpath outside the venue. Which section of the Sale and Supply of Alcohol Act 2012 is most likely breached?

A
B
C
D
Test Your Knowledge

During a duty manager's shift, who is the on-site legal controller of the licensed premises for the purposes of the Sale and Supply of Alcohol Act 2012?

A
B
C
D