Free Practice Questions for WPPE Pemasaran (WPPE-P)

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Key Facts: WPPE Pemasaran (WPPE-P) Exam

SKKNI competency units in the WPPE Pemasaran Jenjang 4 package

TICMI WPPE Pemasaran training outline (SKKNI No. 20 Tahun 2024)

Rp1,750,000

LSPPMI WPPE Pemasaran certification fee, excluding VAT

LSPPMI Biaya Sertifikasi

3 years

OJK licence validity before extension

POJK No. 20/POJK.04/2018

15%

IDX lower auto-rejection limit for Main, Development and New Economy Board shares

Indonesia Stock Exchange

WPPE-P is Indonesia's Jenjang Kualifikasi 4 securities marketing representative licence. Certification is a competency assessment by a BNSP-licensed LSP against 13 SKKNI units, with a Kompeten / Belum Kompeten decision; no item count, time limit or numeric pass mark is published. LSPPMI lists the fee at Rp1,750,000 excluding VAT, and the OJK licence is valid for three years. These 100 free questions are an independent English-language MCQ study adaptation, not an official translation or simulation of the assessment.

Sample WPPE Pemasaran (WPPE-P) Practice Questions

Try these sample questions to review concepts for the WPPE Pemasaran (WPPE-P) exam. Each question includes a detailed explanation. Start the interactive quiz above for the full 100+ question experience with AI tutoring.

1A WPPE-P is drafting next year's marketing plan for a broker-dealer's retail equity business. Which step should come first?

A.Analyse the target market, competing brokers and the firm's existing client base

B.Set monthly transaction-value targets for each marketer

C.Book venues and speakers for the investor seminar series

D.Choose the social media channels for the campaign

Explanation: A marketing plan starts with a situation analysis: who the prospective clients are, what competitors offer and how the current client base behaves. Objectives, targets, activities and channels are then set on the basis of that analysis, so they are realistic and aimed at the right segments.

2Which marketing objective for a broker-dealer branch is written in SMART form (specific, measurable, achievable, relevant and time-bound)?

A.Increase brand awareness among young investors in the city

B.Become the most trusted broker-dealer branch in Surabaya

C.Open more securities accounts than in the previous year

D.Open 600 new securities accounts among Surabaya university staff by 31 December, with at least 40% making a first transaction

Explanation: A SMART objective names the target group, a measurable quantity, a realistic level and a deadline. Opening 600 accounts among university staff by 31 December, with a 40% first-transaction rate, can be tracked and evaluated at the end of the period.

3A broker-dealer groups its prospects into first-time investors, frequent intraday traders and long-term dividend holders, based on how they use investment products. What kind of market segmentation is this?

A.Geographic segmentation

B.Behavioural segmentation

C.Demographic segmentation

D.Psychographic segmentation

Explanation: Behavioural segmentation groups customers by how they buy or use a product, such as trading frequency, holding period or experience. These groups often need different products, service levels and communication.

4After segmenting the market, a marketing team compares each segment's size, growth, accessibility and fit with the firm's products, and then selects two segments to pursue. Which step of segmentation, targeting and positioning (STP) is this?

A.Positioning

B.Segmentation

C.Targeting

D.Branding

Explanation: Targeting evaluates how attractive each segment is and chooses which ones to serve. Positioning follows, when the firm decides how it wants the chosen segments to see its offer compared with competitors.

5A broker-dealer plans a campaign for investors who want to trade only in line with sharia principles. Which product feature should the marketing plan highlight?

A.A sharia online trading facility that allows transactions only in securities on the Daftar Efek Syariah and has no margin or short-selling features

B.A margin facility whose interest charge is renamed as a profit-sharing fee

C.Access to every IDX-listed share, with zakat deducted from the account each month

D.A lower commission rate than the firm's conventional accounts

Explanation: Sharia-conscious investors look for a trading mechanism that limits them to securities in the Daftar Efek Syariah and excludes transactions such as margin financing and short selling. That compliance feature is the core of the offer; price and other benefits are secondary.

6A marketer drafts a social media post saying that a listed stock 'will definitely rise 30% this month'. Which revision best meets the information standards for financial services promotion under POJK 22 of 2023?

A.Keep the claim and add a small-print disclaimer at the end of the post

B.Keep the claim but show the post only to followers who already hold accounts

C.Remove the promised price rise and present the view as analysis, stating its basis and the risk of loss clearly

D.Change the claim to 'at least 20% this month' to make it more conservative

Explanation: Promotional information must be accurate, honest, clear and not misleading. A price rise cannot be promised, so the post should present the view as analysis, explain what it is based on and state that the investor can lose money.

7A marketer meets prospective clients one to one to explain how to open an account and to answer their questions about government bonds. Which element of the promotion mix is this?

A.Advertising

B.Personal selling

C.Sales promotion

D.Public relations

Explanation: Personal selling is direct, two-way communication between a salesperson and a prospect. The marketer can adapt the explanation to the prospect's questions and needs, which suits complex products such as securities.

8A digital campaign reached 20,000 people. Of these, 1,200 registered their interest, 300 opened securities accounts and 90 made a first transaction. What was the conversion rate from registered leads to opened accounts?

A.1.5%

B.7.5%

C.25.0%

D.30.0%

Explanation: Lead-to-account conversion = accounts opened ÷ registered leads = 300 ÷ 1,200 = 25.0%. Measuring each stage of the funnel separately shows where prospects drop out.

9A branch spent Rp36,000,000 on a campaign that reached 16,000 people, generated 960 leads, opened 240 accounts and produced 80 clients who made a first transaction. What was the cost per transacting client?

A.Rp150,000

B.Rp450,000

C.Rp37,500

D.Rp2,250

Explanation: Cost per transacting client = Rp36,000,000 ÷ 80 = Rp450,000. Comparing this with the net revenue a new active client brings helps decide whether the campaign is worth repeating.

10What should a WPPE-P's monthly marketing activity report to the head of marketing contain?

A.Planned and actual activities and results, costs incurred, client feedback and complaints, and follow-up actions

B.Only the names and portfolio values of new clients

C.Market commentary taken from the firm's research reports

D.Only the total commission generated during the month

Explanation: A marketing report compares what was planned with what was done and achieved, shows the cost, and records client feedback, complaints and next steps. This lets management evaluate the activities and adjust the plan.

About the WPPE Pemasaran (WPPE-P) Exam

Wakil Perantara Pedagang Efek Pemasaran (WPPE-P) is the Indonesian licence and Jenjang Kualifikasi 4 qualification for people who market securities for a broker-dealer. Its SKKNI package covers marketing planning and promotion, investment and sharia products, recommendations, account opening, equity and debt transactions, marketing evaluation and consumer protection. Candidates earn the competency certificate from a BNSP-licensed capital market LSP and then apply to OJK under POJK No. 20/POJK.04/2018. This free bank is an independent English-language MCQ study adaptation, not an official translation or simulation of the assessment.

Exam sponsor: BNSP-licensed capital market LSPs (for example LSPPMI and LSP IKEPAMI); individual licence issued by OJK. The requirements and fees below concern the certification or admission exam, separate from our free practice resources.

Assessment

Competency assessment against the 13 SKKNI units in the Jenjang Kualifikasi 4 Perantara Pedagang Efek Pemasaran package: planning marketing for basic and sharia investment products; promotion; marketing equity securities and debt securities or sukuk to prospective clients; marketing basic and sharia investment products; marketing reports; recommending equity securities and debt securities or sukuk; opening securities accounts; equity and debt securities or sukuk transactions; marketing evaluation; and managing consumer protection.

Time Limit

Not published

Passing Score

Kompeten / Belum Kompeten decision; no numeric pass mark published

Exam / Certification Fees

LSPPMI: Rp1,750,000 excluding VAT; fees vary by certification body

Exam sponsor website

Fees, eligibility, and exam policies can change. Confirm them with the exam sponsor before applying or paying.

Official sources

LSPPMI — Skema Sertifikasi Jenjang Kualifikasi 4 Bidang Pasar Modal Subbidang Perantara Pedagang Efek Pemasaran · Source checked 2026-09-13
LSPPMI — Biaya Sertifikasi · Source checked 2026-09-13
OJK — POJK No. 20/POJK.04/2018 on licensing of WPEE and WPPE · Source checked 2026-09-13
TICMI — WPPE Pemasaran Jenjang Kualifikasi 4 training outline (competency units and entry requirements) · Source checked 2026-09-13
IDX — Jam dan Mekanisme Perdagangan · Source checked 2026-09-13

Our practice resources: topics covered

We aim to reflect publicly available exam outlines and topic information in our study resources. Coverage, format, and difficulty may differ from the actual exam, and we cannot guarantee that every detail is accurate or current. Confirm exam requirements, fees, and policies with the official exam sponsor.

20 of 100 questions

Marketing Planning, Promotion and Evaluation

Situation analysis, SMART objectives, STP, sharia campaigns, compliant promotion, promotion mix and budgets, marketing partners, reports, funnel metrics, marketing ROI and evaluation.

20 of 100 questions

Investment Products and Sharia Products

Shares, splits, rights and warrants, dividend dates, ORI, SBR and ST, bond yields and accrued interest, sukuk, mutual funds, ETFs, DIRE, sharia screening and structured warrants.

15 of 100 questions

Securities Recommendations and Suitability

Risk profiles, suitable products, risk mismatches, top-down analysis, P/E valuation, dividend measures, ratings, duration, diversification, rebalancing and conflict disclosure.

15 of 100 questions

Account Opening and Customer Due Diligence

SID, RDN, sub-accounts, e-KYC, PEPs, beneficial owners, LTKM and LTKT reporting, tipping off, corporate accounts, powers of attorney, margin accounts and DTTOT screening.

15 of 100 questions

Equity and Debt Securities Transactions

Lots, sessions, price fractions, auto-rejection limits since April 2025, matching priority, settlement, pre-opening and post-closing, bond trade reporting, costs, short-selling eligibility and KPEI.

15 of 100 questions

Consumer Protection and Professional Conduct

Licence validity and extension, concurrent employment, reporting, continuing education, licence types, complaints and LAPS SJK, data protection, market abuse, client credentials, Indonesia SIPF and sanctions.

Preparing for the WPPE Pemasaran (WPPE-P) Exam

What You Need to Know

Passing score: Kompeten / Belum Kompeten decision; no numeric pass mark published
Assessment: Competency assessment against the 13 SKKNI units in the Jenjang Kualifikasi 4 Perantara Pedagang Efek Pemasaran package: planning marketing for basic and sharia investment products; promotion; marketing equity securities and debt securities or sukuk to prospective clients; marketing basic and sharia investment products; marketing reports; recommending equity securities and debt securities or sukuk; opening securities accounts; equity and debt securities or sukuk transactions; marketing evaluation; and managing consumer protection.
Time limit: Not published
Exam / certification fees: LSPPMI: Rp1,750,000 excluding VAT; fees vary by certification body Official sources

Using Our Practice Resources

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WPPE Pemasaran (WPPE-P): Suggested Study Strategy

1Work through each marketing stage in order, from situation analysis and objectives to promotion, reporting and evaluation, and practise funnel, cost-per-client and marketing ROI calculations.

2Learn the current IDX trading rules: price fractions fixed for the whole day from the previous close, upper auto-rejection limits of 35%, 25% and 20%, and a flat 15% lower limit since April 2025.

3Match products to client profiles by objective, time horizon and loss tolerance, and be ready to explain bond price risk, mutual fund pricing and sharia screening.

4Review the licensing duties in POJK No. 20/POJK.04/2018 and the due diligence steps for PEPs, beneficial owners and suspicious or large cash transactions.

Frequently Asked Questions

What is WPPE Pemasaran and who needs it?

WPPE Pemasaran (WPPE-P) is the OJK licence for people who carry out marketing for a broker-dealer. POJK No. 20/POJK.04/2018 explains that employees doing marketing may hold a WPPE Pemasaran or WPPE Pemasaran Terbatas licence, while the official heading the marketing function needs the full WPPE licence.

How is the WPPE-P certification assessed?

A BNSP-licensed capital market LSP assesses candidates against the 13 SKKNI competency units in the Jenjang Kualifikasi 4 scheme and decides Kompeten or Belum Kompeten. No official item count, time limit or numeric pass mark is published.

What are the entry requirements?

Under SKKNI No. 20 Tahun 2024, candidates need a Jenjang 4 WPPE Pemasaran training certificate plus either senior high school education with 2 years in financial services or a D2 diploma. Other routes are 3 years as a staff member or officer in financial services, or an eligible capital market competency certificate combined with the training certificate.

How much does WPPE-P certification cost?

LSPPMI lists Rp1,750,000 excluding VAT for the WPPE Pemasaran scheme. Other LSPs set their own fees, and training packages are priced separately.

How long is the licence valid?

POJK No. 20/POJK.04/2018, which applies to WPPE Pemasaran licences mutatis mutandis, makes a licence valid for 3 years, ending on the holder's date and month of birth. It can be extended by applying no earlier than 90 days before expiry and before it expires.

Are these official WPPE-P exam questions?

No. This is independent practice by OpenExamPrep in English-language multiple-choice form. It is not an official translation, it does not simulate the LSP's competency assessment, and it is not affiliated with or endorsed by OJK, BNSP, any LSP, TICMI or the Indonesia Stock Exchange.