Key Takeaways

  • Misrepresentation of policy terms, benefits, or insurer financial condition is strictly prohibited
  • Rebating - offering inducements not in the policy to purchase insurance - can result in license revocation
  • Twisting - misrepresenting facts to induce policy replacement - is a serious violation
  • Unfair discrimination based on non-risk factors like race or religion is prohibited
  • The Nebraska Consumer Protection hotline is (877) 564-7323 for complaints
Last updated: January 2026

Prohibited Practices and Consumer Protection

Unfair Trade Practices

Nebraska law prohibits various unfair trade practices that harm consumers and undermine the integrity of the insurance industry.

Categories of Prohibited Practices

CategoryDescription
MisrepresentationFalse or misleading statements
RebatingIllegal inducements to purchase
TwistingMisrepresentation to replace policies
ChurningExcessive replacement for commissions
Unfair DiscriminationNon-risk-based decisions
DefamationFalse statements about competitors
CoercionForcing insurance purchases
FraudIntentional deception for gain

Misrepresentation

Definition

Misrepresentation is making false or misleading statements about:

  • Policy benefits, advantages, or conditions
  • Dividends or share of surplus to be received
  • Financial condition of any insurer
  • Policy terms, premiums, or values
  • Name or title of any policy

Examples of Misrepresentation

MisrepresentationWhy It's Wrong
"This policy covers everything"No policy covers all losses
"You'll definitely get this dividend"Dividends aren't guaranteed
"Company XYZ is about to fail"False statement about competitor
"Your premium will never increase"Premiums can change at renewal
"This claim will definitely be paid"Cannot guarantee claim outcomes

Consequences

ConsequenceDetails
License revocationLoss of ability to sell insurance
FinesUp to $10,000 per violation
Criminal chargesFor intentional fraud
Civil liabilityLawsuits from damaged parties
RestitutionRepayment to harmed consumers

Exam Tip: Any false statement about coverage, benefits, or an insurer's financial condition constitutes misrepresentation - even if unintentional. Always verify facts before making statements.

Rebating

Definition

Rebating is offering any valuable consideration not specified in the policy as an inducement to purchase insurance.

Prohibited Inducements

ProhibitedWhy
Cash paymentsReduces premium unfairly
Gift cardsValuable consideration
Expensive giftsInducement to purchase
Stock or securitiesValuable consideration
Employment offersTied to insurance purchase
Commission sharingWith non-licensed persons
Paying client's billsIndirect rebate

Permitted Activities

PermittedReason
Promotional itemsMinimal value ($25 or less)
Company-approved dividendsIn policy contract
Experience rating creditsFiled with Department
Group discountsFiled and approved
Loss control servicesReduces insurer risk
Educational materialsNo purchase required

Rebating Penalties

PenaltyDetails
License revocationMandatory for rebating
FinesUp to $10,000 per violation
Criminal prosecutionPossible in serious cases
Insurer penaltiesFor allowing/encouraging

Twisting

Definition

Twisting is misrepresenting policy terms or making incomplete comparisons to induce a policyholder to lapse, surrender, or replace existing insurance.

Examples of Twisting

Twisting ActionWhy It's Wrong
"Your current policy is worthless"Misrepresentation of value
"You'll save money" (hiding costs)Incomplete comparison
Hiding surrender chargesMaterial omission
Exaggerating new policy benefitsFalse comparison
Ignoring loss of existing benefitsIncomplete disclosure

Replacement Regulations

When replacing existing insurance, Nebraska requires:

  • Full disclosure of all costs involved
  • Comparison of old and new policy features
  • Written acknowledgment of replacement
  • Notification to existing insurer in some cases

Twisting vs. Legitimate Replacement

TwistingLegitimate Replacement
Misrepresents existing coverageAccurate comparison
Hides replacement costsFull cost disclosure
Serves producer's interestServes client's interest
Uses pressure or urgencyAllows time to decide
Incomplete comparisonComplete comparison

Churning

Definition

Churning is the excessive replacement of insurance policies to generate commissions without benefit to the client.

Indicators of Churning

IndicatorDescription
Pattern of replacementsSame client, multiple policies
No demonstrable benefitClient not better served
Commission motivationProducer benefits, client doesn't
Short policy durationPolicies replaced before value realized
ComplaintsMultiple clients report similar pattern

Churning Penalties

PenaltyDetails
License revocationFor pattern of churning
FinesPer occurrence
RestitutionTo affected clients
Insurer terminationContract cancelled

Unfair Discrimination

Prohibited Discrimination

Insurance decisions cannot be based on:

Prohibited FactorNotes
RaceNever permitted
ReligionNever permitted
National originNever permitted
EthnicityNever permitted
GenderLimited exceptions for actuarial data
Sexual orientationProtected in Nebraska
DisabilityWith limited exceptions

Permitted Underwriting Factors

Permitted FactorBasis
Driving recordRisk-based
Claims historyRisk-based
Property conditionRisk-based
Location/territoryRisk-based
Credit scoreRegulated, but permitted
AgeActuarially justified
Coverage selectedCustomer choice

Consumer Protection

Nebraska Consumer Rights

Nebraska consumers have the right to:

RightDescription
Clear informationUnderstandable policy terms
Fair treatmentNon-discriminatory practices
Timely claimsPrompt handling and payment
PrivacyProtection of personal information
Complaint processAccess to Department assistance
Written explanationsReasons for adverse decisions

Filing Complaints

Nebraska Department of Insurance Consumer Hotline:

Complaint Process

  1. Initial Contact - Consumer contacts Department
  2. Documentation - Complaint details recorded
  3. Investigation - Department contacts insurer
  4. Response - Insurer provides explanation
  5. Resolution - Mediation or formal action
  6. Appeal - Administrative hearing if needed

Consumer Protection Laws

LawProtection
Unfair Claims Practices ActTimely, fair claims handling
Privacy regulationsPersonal information protection
Anti-coercion provisionsFreedom from forced purchases
Cancellation notice requirementsAdequate notice of termination
Free look provisionsTime to review and cancel

Fraud Prevention

Types of Insurance Fraud

Fraud TypeDescription
Application fraudMisrepresenting information on application
Claims fraudFalse or inflated claims
Premium fraudMisrepresenting premium factors
Agent fraudStealing premiums, forging documents
Staging accidentsCreating fake accidents

Producer Obligations

Producers must:

  • Not participate in fraudulent activities
  • Report suspected fraud to insurers
  • Verify application information when possible
  • Document client statements
  • Cooperate with fraud investigations

Fraud Penalties

ViolationPenalty
License revocationAutomatic for fraud conviction
Criminal prosecutionFelony charges possible
PrisonDepending on severity
FinesSubstantial monetary penalties
RestitutionRepay defrauded amounts
Civil liabilityLawsuits from victims

Exam Tip: Insurance fraud is a serious crime in Nebraska. Producers who participate in or fail to report suspected fraud face license revocation and criminal prosecution.

Test Your Knowledge

What is rebating in Nebraska insurance law?

A
B
C
D
Test Your Knowledge

What is the difference between twisting and legitimate policy replacement?

A
B
C
D
Test Your Knowledge

What is the Nebraska Department of Insurance Consumer Hotline number?

A
B
C
D